Richard Soviero
681 Northshore Drive

Deerfield Beach FL 33442

Home Phone (954) 596-4885

Cell Phone    (954) 658-2900



OBJECTIVE: To find a position where I can use my skills to maximize sales and increase profit margins.
QUALIFICATIONS: I am a strong, take charge manager. One who takes direction and functions well in a team environment.  I am computer literate, with proficiency in all segments of Microsoft Office.

2015-Present        Region Sales Manager, CarQualifier

Account Development with Franchised Car Dealers

Assisted with acquisition of vendors to supply inventory

and other resources for our website’s development

Developed and implemented marketing and advertising

Programs and sstrategies


2011-2015           General Manager, AutoBranch Auto Sales

Facilitated the opening and staffing of a new dealership

GM responsibilities to include:

Managing all Recon functionality and vendor relations

Responsible for vehicle appraisals and acquisition

Coordinated all internet marketing and BDC operations


2008-2011               Dealer Solutions LTD

·        Calling on Independent and Franchised auto dealers

·        Represent varied companies that provide products and programs to Auto Dealers

·        Products such as Warranties, GAP insurance, finance programs etc.


2006-2008                Region Account Manager, Digicut Systems

·                                Secure new accounts through comprehensive prospecting and follow up

·                                Maintain strong relationships with new clients

·                                Encourage increased sales with existing clients

·                                Supervise Field Service Associates

·                                Coordinate all activities and schedule all support activities


2004-2006       Fixed Operations Manager, Palm Peterbilt Inc.

·                                Directed the operation of  Service Department

·                                Responsible for all areas revenue generating as well as cost control

·                                Recruited hired and trained all new department personnel

·                                Refined , updated, and instituted new systems and procedures to increase efficiency

·                                Oversight of facility maintenance

·                                Realized over 20% increase in department profits


2003-2004       Florida Region Director, Autobytel Inc.

·        Responsible for the acquisition of new accounts

·        Coordinate all customer retention efforts with existing clients

·        Arrange and assist in training of client personnel

·        Exceeded all sales goals



1997- 2003       Region General Manager, The Hertz Corp.

·        Direct the operation of 15 locations in the Northeast, Midwest and Mid-Atlantic regions.

·        Recruited, hired and trained all location personnel

·        Increased sales in region 110%

·        Increased profits 30% per year.

·        Responsible for locating and constructing, or remodeling new locations.

·        Created a new profit center through developing a new financing program.